A Gift to our Gardeners: Mindapples Impact Report 2014

Love your mind

IMPACT OVERVIEW This year we’ve grown shoots and leaves as an organisation, gaining public recognition and deepening our conversations about what public mental health means to people and organisations. We’ve been growing mindapples amongst students, bankers, festivalgoers and funders to reach a cross-section of minds from all around the country, reaching 33,183 people through our…
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The Elephant and the Rider

This summer we are delighted to tell you that one of our talented gardeners, Johanna De Mornay Davies, has written and illustrated a beautiful short story ‘The Elephant and The Rider’ to help spread the Mindapples word.

The Elephant and the Rider

The book tells the tale of an Elephant named Mynde and his journey with his rider Yew through the land of Hed. It touches on the importance of taking care of our minds, based on the Elephant and The Rider metaphor introduced by Jonathan Haidt in The Happiness Hypothesis. Featuring somersaulting monkeys and hula hooping flamingoes, it is sure to put any mind at rest.

The Elephant and the Rider is now available from the Mindapples shop along with our brand new “Love Your Mind” t-shirts designed by Owen Tozer.